Hey, quick question. My most successful cold email was – in hindsight – completely underwhelming. Added to that, it breaks the vast majority of email outreach tips out there. Like… ALL of …

Keep reading…e-Letter # 8: The Killer Email That Singlehandedly Carried A Writing Career On Its Back!

Freelancer! Yes it’s true most clients will want to know that if they hand you $2,000+ that you might, kind of know what you’re doing. Clients want to know you …

Keep reading…e-Letter #7: How To Prove Your Copy Works Before You Even Approach A Prospect

Here’s one lesson you may have to “re-learn” over and over. Like me. It feels good when you have a possible $2,500 monthly retainer “on lock.” But before you pop …

Keep reading…e-Letter #6: Don’t Cheer Until The Cheese Hits Your Account

If you’ve ever read a copywriter’s forum, chances are you’ve seen this age-old question… “What should I charge?” Now, before I tell you my answer I’d like to share a few …

Keep reading…e-Letter #5: “What Should I Charge?” – Answering The Age-Old Question

Before you’re gifted the keys to this lucrative writing kingdom, there’s something you should know. Everything in this email is a lesson you can apply to your marketing strategy today. “Ready. …

Keep reading…e-Letter #4: A-Level Marketing Advice From A C-Level Writer

Yeah I said it, I’m not taking it back. Having a freelance writer’s website IS important because it positions you as a professional. BUT… Creating, designing, and writing for your website …

Keep reading…e-Letter #3: 😡 Writer’s Websites Are A Giant Time Sink

You’re the silver medalist, best supporting actor, stunt-double, never winning 1st place – backup writer… And in this world, you either win or you lose. Right? Well, sometimes… About a …

Keep reading…e-Letter #2: You’re Just “The Back-Up Writer”

Ever seen the movie “Yes Man” starring Jim Carey? In case you forgot what the plot is about… Jim plays a scrooge of a man who spends all day just …

Keep reading…e-Letter #1: The Yes Man Gets Clients And Opportunity